NAM QUALITATIVE RESEARCH CENTRE & LAB
Advanced Solutions for Deeper Knowledge
About
If you need support in QDA software solutions, you need to go to the real expert.
Elif Kus Saillard: an internationally recognized authority in QDA and CAQDAS
Associate Professor
PhD thesis on CAQDAS
3 books
18+ years experience and following the latest trends in QDA
1500+ individual clients
Speaker
Co-Organiser of the international CAQDAS conference in Istanbul in 2011
Co-Organiser and moderator at the Digitalization of HR & Digital Mindset Transformation Conference at Bilgi University in 2016
Partnerships with major universities including Hacettepe University and Bilgi University
Meet Dr. Elif Kus Saillard, expert on CAQDAS (Computer Aided Qualitative Data Analysis)
I have started my caqdas journey with my Ph.D. study (2001-2006). I studied caqdas as a subject in itself. The goal of my thesis was to discover the potential contributions of software to qualitative analysis. In order to make a realistic and comprehensive evaluation of caqdas, I had to develop a theoretical framework for qualitative data analysis that embraces the diversity of methodological approaches. And I tested how the software (NVivo2) works with different types of qualitative data (open-ended survey and unstructured text). Thanks to the embracing approach that I have taken in my thesis, I am very careful to not impose any methodological approach and judge quickly the practices of social researchers.
Since the beginning of 2007, I offer caqdas training to social researchers from various fields. I met thousands of researchers and I witnessed the methodological journey of quite many among them. I know the pain-points of the research process from the start to the end (choosing the subject, choosing the right tools, data creation, analytical strategy, data analysis, reporting, and publishing). I know that each researcher has a story, I listen to them and I guide them to find the best approach and best tools for their study.
I have a true passion for what I do and I am glad to receive positive feedbacks from those who received training from me. I am proud to be a pioneer and leading figure in Turkey in the field of qualitative methodology and caqdas.
In 2011, I co-organised an international conference in Istanbul (Qualitative Computing: Diverse Worlds and Research Practices), with top level speakers coming from the UK and Germany and participants from 15 countries.
In 2013 I founded NAM Qualitative Research Centre, a unique research center in its kind in Istanbul. NAM offers consultancy to researchers, workshops and is also an official reseller of the most powerful CAQDAS packages on the market. I am also frequently approached by the corporate sector seeking to analyze data in relation to marketing, human resources, and other areas.